Selling art is hard during an economic downturn. Some groups are getting quite creative. Invisible Exports offers an Artist of the Month Club which is a nontraditional endeavor. The young, Lower East Side gallery offers a program in which members of the club get a dozen original, exclusive pieces for $2,400 a year. You can sign up for a year’s subscription, and every month you get a new work. The catch? Collectors won’t lay eyes on the purchased pieces until they arrive in their homes. “The club involves a wonderful element of chance," says Risa Needleman, the gallery’s co-owner. "When you sign up, you know all the curators but none of the artists. You make a leap of faith, and a 12-piece collection is curated for you and dropped at your front door.” Essentially, subscribers have professionals begin their collection for them, with each piece costing only $200 (shipping and handling is included in the price of membership).
Here are a few pieces from Mickey Smith, a recent exhibitor at the Invisible Export's gallery. His photos of books are archival prints on Hahnemuhle Matte Photo Rag or canvas.